Triumph, the British motorcycle manufacturer, has reportedly filed for trademarks for the names “Hurricane,” “Adventurer,” and “Street Tracker” in several countries, including the United States and the United Kingdom. The name “Hurricane” holds a special place in the hearts of Triumph enthusiasts, having been used on the X-75 Hurricane motorcycle in the 1970s. It is likely that Triumph plans to use the name for a new model that emulates the styling and mechanical layout of the X-75..

Additionally, Triumph has filed for the name “Adventurer,” which has been used in the past on a twin-cylinder scrambler and a cruiser. Given the company's current range of adventure models, it is likely that Triumph plans to use the name for an adventure bike. Triumph has also filed a trademark application for “Street Tracker,” which indicates that the company is developing a motorcycle in this style. However, the use of the word “Street” in the name raises some questions. It is possible that Triumph intends to use the name for a model based on its Street Triple or for the new Bajaj-built, single-cylinder retro models that are set to be launched later this year.

Although Triumph has a history of holding onto trademark rights for historical names, recent changes to US trademark law mean that companies should only register names they plan to use in the near future. Triumph’s expansion into new markets, such as motocross and electric motorcycles, as well as its plans to create a range of entry-level single-cylinder bikes in India, suggest that the company has ambitious plans for the future.

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