BMW R nineT PURE Custom

This is the first time that BMW MOTORRAD TAIWAN invited Taiwan motorcycle industry-related industries original brand. We were inspired by the latest model of the bike “2017 BMW RnineT- PURE” to be our concept bike, and reserved the image of Germany in the past. By changing the rigorous image into the American Freedom and streets style design (Just Like Fun), and it shows a young generation living in a increasingly harsh environment, also expresses that they continue to challenge themselves, then start their pure strength (power of pure) without fear for the pursuit of dreams to keep moving forward. This project not only connects each designer's ideas but also makes a perfect note for original idea of RnineT-Pure!