LiveWire has announced its entry into the European market, citing it as "an exciting step in the company’s geographic expansion strategy and the electrification of motorcycling around the world."

The company is introducing the LiveWire ONE to four European markets: Germany, France, the Netherlands and the United Kingdom. LiveWire ONE reservations of € 100 will secure priority delivery beginning later in April.

Available in Nimbus Gray, Nightfall Blue and Liquid Black, reservations are being managed by the team at LiveWire Europe, offering a 'digital-first' sales model where consumers can interact directly with the brand, choosing colour, accessories, delivery timing and their preferred retailer.

With over thirty retailers across Europe, each equipped with specialist EV capabilities to support the LiveWire customer, summer 2023 will see LiveWire Europe host customer events and demo opportunities featuring the LiveWire ONE.

Assembled at Harley-Davidson Vehicle Operations in York, PA., the Livewire ONE has a claimed range of over 140 miles in the city and over 90 miles of mixed highway and city range (SAE J2982 riding range test procedure data). The 15.4 kWh pack is said to power the bike from 0 to 100 km/h in 3.0 seconds.

Delivered with a full suite of advanced rider safety aids for traction control and ABS, it uses a 6-axis IMU to adapt to a variety of skill levels and riding. It is equipped with two charging methods as standard equipment and is said to provide the ease of overnight charging using Level 1 and rapid charging via DC Fast Charge with times as short as 30 minutes in a 20% to 80% charging scenario.

Initial MSRP pricing is € 24,990 in Germany; € 25,290 in France; € 25,390 in the Netherlands and £22,990 in the UK.

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